Moldova Business Week 2020

MBW 2020

Programming Director

Television Programming and International Distribution of entertainment shows and formats

28 years of experience in life and 11 years of experience in media 😊

Cristina Pohilenco is an accomplished media executive with 11 years of experience, with proven record of success in television programming, content acquisitions and international broadcast media industry.
Strong international content distribution perspective earned during an exciting career at an entertainment production company with the headquarters in Amsterdam, The Netherlands, as an International Sales Manager across Latin America, US Hispanic, Iberian Peninsula, Russia and Eastern European region. Developing successful new business opportunities and building partnerships with major international TV networks, telecommunication companies, production houses and OTT/VOD platforms. Extensive network of content directors, executives and producers from all around the world, while attending top international TV & film markets: MIPCOM and MIPTV in Cannes, NATPE in Miami and Budapest, LA Screenings, IBC Amsterdam and other local markets in Eastern Europe.

Extensive experience as Programming Director and member of the management board of the channel Jurnal TV in Republic of Moldova, with strong skills and passion for developing international partnerships and negotiating licensing contracts. Gained a vast expertise in content acquisitions and programming, in addition to on-air production and content promotion strategy.

Producer and presenter of the TV Show “American Summer” filmed in United States of America, highlighting the work & travel experience of 10 students from Republic of Moldova. Developing scripts, slogans and promotional texts for print, websites, TV and radio advertising commercials.

Fluent in Romanian, English, Spanish, Russian, French.

Day November 14
Hall Republican Palace, 16 Maria Cebotari Street